For all the latest online marketing advice, news and comments; read our blog: The Silver Tongue.

Jan 20th 2012
Online brands among most respected, Facebook PPC discount and Google targets ad scams

Google, Amazon and M&S top UK’s most respected brands list According to YouGov’s 2011 BrandIndex league table, Google, followed by Amazon and Marks & Spencer w ...

TAGS: Facebook | Google | Pay per click
Jan 13th 2012
Paid search click-throughs double on tablets, Google's social overhaul angers Twitter and internet overhaul to increase the number of domain names

Paid search click-throughs double on tablet devices According to research conducted by Marin Software, the click through rate on tablet and smartphone paid search ads doubled to 1 ...

TAGS: Google | Pay per click | Search | Twitter
Jan 06th 2012
Google break their own rules, 45,000 Facebook logins stolen and one billion app downloaded in the last week of 2011

Google ad campaign breaks Google search rules Over the past few years, Google has been demanding that companies use more top quality content in order to gain top search rankings a ...

TAGS: Apps | Christmas | Google | Web design
Dec 16th 2011
The new Facebook timeline is here, online sales up 11% and Google still the most visited site

Facebook launches new timeline Facebook has launched its new Timeline profile worldwide with an added boost of increased privacy options and greater user control. Users will now b ...

TAGS: Facebook | Google
Nov 14th 2011
Google searches more timely, fears cookie law could make ads less effective and brands finally get Google+

 Google searches more timely Google has updated its search-ranking algorithm to prioritise the most recent results. The change will affect around 35% of all of its searches. ...

TAGS: Affiliate marketing | Facebook | Google | Google+ | Spotify
Oct 31st 2011
Google updates Adwords to track calls and mobile ads to promote apps

Google updates AdWords to include call tracking Google has rolled out a range of AdWords tweaks in the UK including Call Metrics, which enables advertisers to track phone-generate ...

TAGS: Google | Google AdWords | Mobile | Social media
Oct 24th 2011
Google earnings at over £6bn, Ebay joins forces with Facebook & YouTube launches merch store

Google’s year-on-year earnings jump 33% to £6.16 billion Google’s total earnings for Q3 reached £6.16 billion, representing 33% year-on-year growth. Its mo ...

TAGS: eCommerce | Facebook | Google | YouTube
Sep 30th 2011
Google launches AdWords for video and standout content, Facebook fix another privacy 'glitch'

Google launches Standout feature allowing publishers to promote feature content Google hopes to provide more quality content in its search results with its new Standout feature. E ...

TAGS: Facebook | Google | Google AdWords | YouTube
Sep 02nd 2011
Both Google and Visa launching digital wallets, Facebook ends daily deals and 45% of users go online via mobiles

Google and Visa go head to head over mobile payments using ‘digital wallets’ Both Google and Visa are rolling out their own mobile payment systems later this year, eac ...

TAGS: Deals | Facebook | Google | Mobile | Payment methods
Aug 26th 2011
Share prices fall as Steve Jobs steps back, Facebook teams up with Skyscanner & Google trials infinite scrolling

Shares in Apple fall as Steve Jobs leaves the helm Shares in Apple fell yesterday and closed 0.66% down at the end of a full day’s trading in New York after the world discov ...

TAGS: Apple | Facebook | Google | Search engine optimisation | Social media

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