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Apr
02nd
2012
Mobile paid search clicks up 180%, Google to punish 'over optimised' sites & Spotify unveils first ad venture
UK mobile paid search clicks increased 180% in 2011
According to figures compiled by Marin Software, the number of paid search clicks on UK mobile devices increased by 180% in 201 ...
TAGS:
Mobile
| Search
| Search engine optimisation
| Spotify
Mar
02nd
2012
Facebook to develop mobile payments, Google privacy terms breach EU laws & Flickr adds 'do not pin' option
Facebook to help firms to develop mobile payments
Facebook announced at the Mobile World Congress in Barcelona that it will be working in conjunction with developers, device maker ...
TAGS:
Facebook
| Flickr
| Google
| Mobile
| Payment methods
Feb
24th
2012
Google to embed do-not-track button, Twitter moves to self service ads & most Yahoo users over 55
Google will embed a ‘do-not-track’ button in its web browsers
Google will be embedding a ‘do-not-track’ button into its web browsers to offer greater consu ...
TAGS:
Google
| Google AdWords
| Mobile
| Search
| Twitter
| Yahoo
Nov
29th
2011
Facebook tipped for floatation, 21% of consumers would agree to offers via mobile & social networks and online video revenue to triple
Facebook tipped for floatation early next year
The rumour mill has been going into overdrive concerning Facebook’s potentially imminent flotation. According to US law, a com ...
TAGS:
Deals
| Facebook
| Mobile
| Social media
| Video
Nov
04th
2011
Online beats TV, press & outdoor and mobile coupon market to be worth £31 billion
Online ads offer better short-term ROI than TV advertising
Online ads now beat press, outdoor and TV campaigns in terms of ROI and sales uplift in the short term. According to res ...
TAGS:
eCommerce
| iPhone
| Mobile
Oct
31st
2011
Google updates Adwords to track calls and mobile ads to promote apps
Google updates AdWords to include call tracking
Google has rolled out a range of AdWords tweaks in the UK including Call Metrics, which enables advertisers to track phone-generate ...
TAGS:
Google
| Google AdWords
| Mobile
| Social media
Oct
10th
2011
Online ad spend up, mobile visits at 10%, Yahoo launches social targeting and Facebook improve page metrics
Online ad spend jumps by 13.5%
The latest IAB advertising figures show a huge jump in search and display advertising, boosting online’s share in the advertising sphere ...
TAGS:
Ad spend
| Conversion rate
| Facebook
| Mobile
| Yahoo
Sep
09th
2011
Mobile ads for Twitter, spending by mobile up 43% and a third of companies blocking social networks
Twitter aims to launch mobile ads in the UK in October
According to Media Week, Twitter is on course to roll out its advertising services in Britain in October this year. Brands w ...
TAGS:
Mobile
| Social networks
| Twitter
Sep
02nd
2011
Both Google and Visa launching digital wallets, Facebook ends daily deals and 45% of users go online via mobiles
Google and Visa go head to head over mobile payments using ‘digital wallets’
Both Google and Visa are rolling out their own mobile payment systems later this year, eac ...
TAGS:
Deals
| Facebook
| Google
| Mobile
| Payment methods
Jul
29th
2011
Google+ hits 20 million users, Facebook for business unveiled, mobile search on the up and Tesco to launch instore wifi
Google+ attracts 20 million users in three weeks
According to the latest Comscore research, Google+ has now surpassed the 20 million unique users threshold. The search giant&rsquo ...
TAGS:
Facebook
| Google
| Google+
| Mobile
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