http://www.silverbean.co.uk/ Silverbean Neil Hancock RSS Feed. en http://www.silverbean.co.uk/blog/make-people-want-to-click-on-your-listings.aspx Fri, 24 Apr 2009 00:00:00 GMT What does your website search listing say about your business? Do they make people want to click through to browse your site? If not, why not? Neil M Hancock explains the importance of ge ... http://www.silverbean.co.uk/blog/6-super-simple-back-link-building-tips.aspx Fri, 01 May 2009 00:00:00 GMT Link Building is an extremely important area of SEO, but it can be time consuming and difficult to find link sources. Neil M Hancock highlights 6 super simple backlink building techniques t ... http://www.silverbean.co.uk/blog/3-ways-your-domain-name-can-help-you-rank-better-in-the-search-engines.aspx Fri, 08 May 2009 00:00:00 GMT Are you using your domain to its maximum potential? Read Neil M Hancock’s tips on getting the most out of your domain names. It is important when you are creating a new website that you choose ... http://www.silverbean.co.uk/blog/xml-sitemaps-what-are-they-and-why-do-i-need-one.aspx Fri, 15 May 2009 00:00:00 GMT XML Sitemaps can be a useful website tool to help maximise your sites search engine density. Neil M Hancock explains exactly what an XML sitemap is, and why one is useful… So what is an XML S ... http://www.silverbean.co.uk/blog/4-great-tips-to-improving-your-google-adwords-ctr.aspx Fri, 22 May 2009 00:00:00 GMT Are your Google AdWords adverts standing out in the crowd? Are they being used to their maximum potential? Neil M Hancock discusses some simple tips to improving your Google AdWords click through ra ... http://www.silverbean.co.uk/blog/10-tips-on-what-makes-a-great-ppc-landing-page.aspx Fri, 29 May 2009 00:00:00 GMT You’ve improved your PPC adverts, you’ve introduced a PPC landing page and you are getting lots of relevant clicks. You also have a great product, so why are the visitors not converting i ... http://www.silverbean.co.uk/blog/8-things-to-consider-before-launching-your-website.aspx Fri, 05 Jun 2009 00:00:00 GMT You think your website is finished? It looks great and you are happy with the content, so surely it’s time to launch your website? Or is it? Neil M Hancock gives his top 8 tips to consider bef ... http://www.silverbean.co.uk/blog/what-is-google-analytics.aspx Fri, 12 Jun 2009 00:00:00 GMT Do you know what your visitors are doing when they land on your site? Do you know what pages are letting your site down? If not, Neil M Hancock introduces you to Google Analytics, and how to use it ... http://www.silverbean.co.uk/blog/how-to-set-up-and-create-a-google-analytics-account.aspx Mon, 28 Sep 2009 00:00:00 GMT You have heard about Google Analytics and love the sound of it, but you have no idea how to create an account and add it to your website? Follow Neil M Hancock’s step-by-step walk through on how ... http://www.silverbean.co.uk/blog/are-google-spam-reports-prioritised.aspx Thu, 05 Nov 2009 00:00:00 GMT You often see bogus or irrelevant search results appearing in the search results, but did you know you could send a complaint direct to Google to inform them of a glitch in their algorithm. Neil M H ... http://www.silverbean.co.uk/blog/4-things-you-didnt-know-about-google.aspx Thu, 12 Nov 2009 00:00:00 GMT Neil M Hancock, Search Marketing Manager at Silverbean highlights four interesting facts about Google that I bet you didn’t know! 1. Google is officially the best company to work for! ... http://www.silverbean.co.uk/blog/what-is-canonicalisation-and-how-can-i-fix-it.aspx Thu, 19 Nov 2009 00:00:00 GMT So what is Canonicalisation? Do I have canonicalisation issues? And how do I solve them? Neil M Hancock, Search Marketing Manager at Silverbean opens the book on all things canonical. Canonicalisa ... http://www.silverbean.co.uk/blog/how-to-improve-search-engine-rankings-through-images.aspx Thu, 26 Nov 2009 00:00:00 GMT They say an image can speak a thousand words! However, unfortunately a search engines can not understand a single one of those words! Neil M Hancock, Search Marketing Manager at Silverbean explains ho ... http://www.silverbean.co.uk/blog/some-great-tips-to-analyse-your-website-data.aspx Fri, 27 Nov 2009 00:00:00 GMT Being able to track and analyse your website data is important, it can tell you so much more about your site than you could ever have realised. Having the Analytics package installed and viewing ... http://www.silverbean.co.uk/blog/is-social-media-replacing-search.aspx Thu, 03 Dec 2009 00:00:00 GMT With Social Media being the new ‘buzz’ word around the web many are predicting how it will over take Search as the main source of driving traffic to a domain. Neil M Hancock, Search Marke ... http://www.silverbean.co.uk/blog/is-social-media-replacing-email.aspx Thu, 17 Dec 2009 00:00:00 GMT The Wall Street Journal ran a piece about the evolution of communication technology, chronicling the rise and alleged fall of email to social media. "Email no longer rules," the title reads, ... http://www.silverbean.co.uk/blog/google-goes-social.aspx Thu, 11 Feb 2010 00:00:00 GMT Have Google created the next phenomenon in Social Networking, or have they simply jumped on the bandwagon too late with no new ideas for the congested Social scene? Neil M Hancock, Search Marketing Ma ... http://www.silverbean.co.uk/blog/7-common-myths-about-search-engine-optimisation.aspx Thu, 25 Feb 2010 00:00:00 GMT Neil M Hancock, Search Marketing Manager at Silverbean explorers seven common myths about SEO that are regularly heard and then looks into proving them wrong. SEO is not for me because our site ... http://www.silverbean.co.uk/blog/personalise-your-adwords-text-ads.aspx Tue, 02 Mar 2010 00:00:00 GMT Neil M Hancock, Search Marketing Manager at Silverbean explores Google AdWord's 'Dynamic Keyword Insertion' (DKI) Tool. Dynamic Keyword Insertion (DKI) Google AdWords has a function called &l ... http://www.silverbean.co.uk/blog/what-is-the-perfect-title-tag.aspx Thu, 11 Mar 2010 00:00:00 GMT The title tag has been, and probably always will be, the most important ‘on-page’ factor in achieving high search engine rankings. Neil M Hancock, Search Marketing Manager at Sil ... http://www.silverbean.co.uk/blog/if-‘content-is-king-then-compelling-content-will-dethrone-the-king.aspx Thu, 25 Mar 2010 00:00:00 GMT There is a saying that on the Internet ‘Content is King’, this much is very true. However not all content deserves the worthy title of being considered a ‘King’. Ne ... http://www.silverbean.co.uk/blog/how-much-is-that-extra-google-position-rank-worth.aspx Thu, 06 May 2010 00:00:00 GMT How much more traffic should you expect as you rise up Google’s SERPs, Neil M Hancock, Search Marketing Manager at Silverbean explains with the help of a leaked AOL document. Can you accurately ...