http://www.silverbean.co.uk/ Silverbean What's happening in digital RSS Feed. en http://www.silverbean.co.uk/blog/online-brands-among-most-respected-facebook-ppc-discount-and-google-targets-ad-scams.aspx Fri, 20 Jan 2012 00:00:00 GMT Google, Amazon and M&S top UK’s most respected brands list According to YouGov’s 2011 BrandIndex league table, Google, followed by Amazon and Marks & Spencer were last year’ ... http://www.silverbean.co.uk/blog/bloggers-vs-pr-7-tips-for-working-with-prs.aspx Mon, 16 Jan 2012 00:00:00 GMT Before I begin let me first state that I am well aware I’m raising my head above the proverbial parapet by writing this piece. How to work with bloggers, how not to work with bloggers, mistake ... http://www.silverbean.co.uk/blog/paid-search-click-throughs-double-on-tablets-googles-social-overhaul-angers-twitter-and-internet-overhaul-to-increase-the-number-of-domain-names.aspx Fri, 13 Jan 2012 00:00:00 GMT Paid search click-throughs double on tablet devices According to research conducted by Marin Software, the click through rate on tablet and smartphone paid search ads doubled to 10% between Q3 and Q4 ... http://www.silverbean.co.uk/blog/google-break-their-own-rules-45000-facebook-logins-stolen-and-one-billion-app-downloaded-in-the-last-week-of-2011.aspx Fri, 06 Jan 2012 00:00:00 GMT Google ad campaign breaks Google search rules Over the past few years, Google has been demanding that companies use more top quality content in order to gain top search rankings and has punished site ... http://www.silverbean.co.uk/blog/£550-million-spent-on-christmas-and-boxing-day-sponsored-ads-enter-the-facebook-news-feed-and-1-in-every-5-minutes-social-networking.aspx Fri, 23 Dec 2011 00:00:00 GMT UK consumers will spend £550 million online on Christmas Day and Boxing Day According to the latest forecasts from IMRG, consumers will spend more than £550million shopping online o ... http://www.silverbean.co.uk/blog/the-new-facebook-timeline-is-here-online-sales-up-11-and-google-still-the-most-visited-site.aspx Fri, 16 Dec 2011 00:00:00 GMT Facebook launches new timeline Facebook has launched its new Timeline profile worldwide with an added boost of increased privacy options and greater user control. Users will now be able to ‘fea ... http://www.silverbean.co.uk/blog/twitter-and-youtube-roll-out-new-designs-lead-generation-sector-grows-and-confidence-in-affiliate-sector-high-for-2012.aspx Fri, 09 Dec 2011 00:00:00 GMT Lead generation sector grows 20% According to the latest research from the Internet Advertising Bureau, the lead generation sector grew by 20% in the first half of 2011. However, despite this growth, ... http://www.silverbean.co.uk/blog/groupon-shares-fall-40-nectar-rewards-users-for-watching-ads-and-spotify-launches-an-app-store.aspx Fri, 02 Dec 2011 00:00:00 GMT Groupon shares fall more than 40% Despite its impressive opening price of £13 per share just one month ago, making it the second best internet company market debut after Google, Groupon’s ... http://www.silverbean.co.uk/blog/facebook-tipped-for-floatation-21-of-consumers-would-agree-to-offers-via-mobile-and-social-networks-and-online-video-revenue-to-triple.aspx Tue, 29 Nov 2011 00:00:00 GMT Facebook tipped for floatation early next year The rumour mill has been going into overdrive concerning Facebook’s potentially imminent flotation. According to US law, a company with more than ... http://www.silverbean.co.uk/blog/spotify-hits-25m-paid-subscribers-improvements-in-online-payment-security-and-ebay-open-pop-up-store.aspx Thu, 24 Nov 2011 00:00:00 GMT Spotify subscribers hit 2.5 million According to Enders Analysis, music subscription service Spotify should finally be in the black before the end of the year, with a predicted gross profit of &pound ... http://www.silverbean.co.uk/blog/google-searches-more-timely-fears-cookie-law-could-make-ads-less-effective-and-brands-finally-get-google.aspx Mon, 14 Nov 2011 00:00:00 GMT Google searches more timely Google has updated its search-ranking algorithm to prioritise the most recent results. The change will affect around 35% of all of its searches. Google has outlined ... http://www.silverbean.co.uk/blog/online-beats-tv-press-and-outdoor-and-mobile-coupon-market-to-be-worth-£31-billion.aspx Fri, 04 Nov 2011 00:00:00 GMT Online ads offer better short-term ROI than TV advertising Online ads now beat press, outdoor and TV campaigns in terms of ROI and sales uplift in the short term. According to research carried out by ... http://www.silverbean.co.uk/blog/google-updates-adwords-to-track-calls-and-mobile-ads-to-promote-apps.aspx Mon, 31 Oct 2011 00:00:00 GMT Google updates AdWords to include call tracking Google has rolled out a range of AdWords tweaks in the UK including Call Metrics, which enables advertisers to track phone-generated leads. The new ser ... http://www.silverbean.co.uk/blog/google-earnings-at-over-£6bn-ebay-joins-forces-with-facebook-and-youtube-launches-merch-store.aspx Mon, 24 Oct 2011 00:00:00 GMT Google’s year-on-year earnings jump 33% to £6.16 billion Google’s total earnings for Q3 reached £6.16 billion, representing 33% year-on-year growth. Its mobile operating syste ... http://www.silverbean.co.uk/blog/affiliate-european-landscape-report-2011.aspx Mon, 17 Oct 2011 00:00:00 GMT The results of the long awaiting European Landscape report 2011 have now been published. Rebecca Howard, Client Services Manager here at Silverbean, discusses some of the key topics and results. The ... http://www.silverbean.co.uk/blog/facebook-ad-click-throughs-increase-foursquare-launch-radar-and-linkedin-allow-company-status-updates.aspx Fri, 14 Oct 2011 00:00:00 GMT Facebook’s ad click-through rate increased 18.5% According to research from TBG Digital, Facebook’s click-through rate jumped by 18.5% from July to September. Using data from ... http://www.silverbean.co.uk/blog/online-ad-spend-up-mobile-visits-at-10-yahoo-launches-social-targeting-and-facebook-improve-page-metrics.aspx Mon, 10 Oct 2011 00:00:00 GMT Online ad spend jumps by 13.5% The latest IAB advertising figures show a huge jump in search and display advertising, boosting online’s share in the advertising sphere to 27%. Overall the ... http://www.silverbean.co.uk/blog/google-launches-adwords-for-video-and-standout-content-facebook-fix-another-privacy-glitch.aspx Fri, 30 Sep 2011 00:00:00 GMT Google launches Standout feature allowing publishers to promote feature content Google hopes to provide more quality content in its search results with its new Standout feature. Each week Standout wi ... http://www.silverbean.co.uk/blog/facebook-redesign-groupon-traffic-falls-and-google-open-to-all.aspx Fri, 23 Sep 2011 00:00:00 GMT Facebook unveils redesign with real-time visual timelines replacing profiles At Facebook’s annual F8 developer conference yesterday, Mark Zuckerberg revealed a new site design for Facebook focu ... http://www.silverbean.co.uk/blog/mobile-ads-for-twitter-spending-by-mobile-up-43-and-a-third-of-companies-blocking-social-networks.aspx Fri, 09 Sep 2011 00:00:00 GMT Twitter aims to launch mobile ads in the UK in October According to Media Week, Twitter is on course to roll out its advertising services in Britain in October this year. Brands will be able to pay f ... http://www.silverbean.co.uk/blog/both-google-and-visa-launching-digital-wallets-facebook-ends-daily-deals-and-45-of-users-go-online-via-mobiles.aspx Fri, 02 Sep 2011 00:00:00 GMT Google and Visa go head to head over mobile payments using ‘digital wallets’ Both Google and Visa are rolling out their own mobile payment systems later this year, each in a bid to garner ... http://www.silverbean.co.uk/blog/share-prices-fall-as-steve-jobs-steps-back-facebook-teams-up-with-skyscanner-and-google-trials-infinite-scrolling.aspx Fri, 26 Aug 2011 00:00:00 GMT Shares in Apple fall as Steve Jobs leaves the helm Shares in Apple fell yesterday and closed 0.66% down at the end of a full day’s trading in New York after the world discovered Apple CEO Steve ... http://www.silverbean.co.uk/blog/consumers-will-share-location-for-relevant-content-facebook-the-first-click-in-the-sales-chain-and-online-growth-slows.aspx Mon, 22 Aug 2011 00:00:00 GMT 69% of consumers are ready to give location information for more relevant content A recent survey from JiWire, a location-based ad sales company, found over two thirds of British consumers will activ ... http://www.silverbean.co.uk/blog/groupon-reports-loss-of-over-£100m-facebook-wants-new-online-metrics-and-launches-messenger-app.aspx Fri, 12 Aug 2011 00:00:00 GMT Groupon reports Q2 loss of $102.7 million Despite revenues of $878 million in the second quarter of 2011, Groupon made a net loss in the period of $102.7 million. Staff growth has been blamed for th ... http://www.silverbean.co.uk/blog/yahoo-switches-to-bing-twitter-worth-£5-billion-and-foursquare-gives-businesses-more-control.aspx Fri, 05 Aug 2011 00:00:00 GMT Search alliance between Yahoo! and Bing gets underway as Yahoo! switches to Bing platform As part of a new search alliance between Yahoo! and Bing the two sites are now using the same algorithm for o ... http://www.silverbean.co.uk/blog/google-hits-20-million-users-facebook-for-business-unveiled-mobile-search-on-the-up-and-tesco-to-launch-instore-wifi.aspx Fri, 29 Jul 2011 00:00:00 GMT Google+ attracts 20 million users in three weeks According to the latest Comscore research, Google+ has now surpassed the 20 million unique users threshold. The search giant’s latest social off ... http://www.silverbean.co.uk/blog/google-targets-unnatural-links-and-steps-up-offers-while-facebook-ad-rates-rise.aspx Fri, 22 Jul 2011 00:00:00 GMT Google targets unnatural links Linking tactics used by webmasters, marketers and advertisers are getting a shake up courtesy of Google. It is targeting unnatural linking methods that it feels annoy w ... http://www.silverbean.co.uk/blog/advertisers-boycott-all-news-international-sites-googles-latest-toy-and-twitter-to-step-up-ads.aspx Fri, 15 Jul 2011 00:00:00 GMT Advertisers remove networked ads from News International websites Four of the UK’s largest advertising networks have been told by brands and media agencies to remove and not place any future ad ... http://www.silverbean.co.uk/blog/myspace-sold-for-£35m-while-facebook-overtakes-msn-and-google-launches.aspx Fri, 01 Jul 2011 00:00:00 GMT News Corp finally sells MySpace for $35 million News Corp has sold - at a massive loss - the social media site MySpace to advertising company Specific Media for $35 million. News Corp ori ... http://www.silverbean.co.uk/blog/the-amalgamation-of-online-and-in-person-shopping.aspx Fri, 24 Jun 2011 00:00:00 GMT Most people now regard their smartphone as something of a lifeline. Let’s be honest, there’s not much you can’t do with smartphone now. It can organise your social life, your work e ... http://www.silverbean.co.uk/blog/online-advertising-grows-bailey-report-published-and-display-ads-grow-faster-than-search-in-2010.aspx Fri, 10 Jun 2011 00:00:00 GMT European online advertising grows by 15.3% year-on-year The latest IAB AdEx survey of European advertising has found overall online ad growth was 15.3% in 2010, outperforming general advertising by m ... http://www.silverbean.co.uk/blog/quidco-app-review.aspx Tue, 07 Jun 2011 00:00:00 GMT Quidco, the UK’s No.1 cash back site has this week launched it’s new, highly anticipated iPhone app. Alex Thompson, Client Services Executive at Silverbean, gives his first impressions to ... http://www.silverbean.co.uk/blog/50-million-like-brands-every-day-adwords-policy-change-and-twitter-plans-photo-and-video-service.aspx Fri, 03 Jun 2011 00:00:00 GMT Facebook users ‘like’ 50 million brands a day According to Facebook’s Chief Operating Officer, Sheryl Sandberg, 50 million users ‘like’ brands every single day and a fur ... http://www.silverbean.co.uk/blog/google-predicts-10-fold-jump-in-ad-spend-twitter-buys-tweetdeck-and-uk-delays-cookie-law.aspx Fri, 27 May 2011 00:00:00 GMT Google predicts online ad spend to jump 10 fold over the next few years Right now the market for digital display ads, videos, mobile and other non-search formats is £14.8 billion, but Neal Moha ... http://www.silverbean.co.uk/blog/google-updates-panda-and-1.aspx Thu, 26 May 2011 00:00:00 GMT Panda and +1, not an invitation to a bear theme fancy dress party, but rather the latest changes from Google. Rebecca Howard looks into whether these will be a real “plus” point in your se ... http://www.silverbean.co.uk/blog/bing-gets-closer-to-facebook-digital-matches-offline-audience-and-nfc-launches-in-uk.aspx Mon, 23 May 2011 00:00:00 GMT Bing introduced deeper Facebook integration to its search functionality Bing has just unveiled a new feature which enables its American users to see which sites their Facebook contacts have visited a ... http://www.silverbean.co.uk/blog/-the-future-of-online-video.aspx Fri, 20 May 2011 00:00:00 GMT As with everything digital, online video preferences are changing and shifting towards consuming fewer, longer videos. Neil M Hancock, Search Marketing Manager at Silverbean, looks into the latest vi ... http://www.silverbean.co.uk/blog/facebook-ad-revenues-up-95-instant-messenger-in-decline-and-paypal-gets-mobile-boost.aspx Tue, 17 May 2011 00:00:00 GMT Facebook ad revenues jump 95% to reach £2.1 billion in 2011 According to research from Enders Analysis, Facebook will generate revenues of £2.1 billion in 2011 from display advertising. T ... http://www.silverbean.co.uk/blog/online-integral-to-brand-awareness-facebook-sponsored-stories-improve-click-throughs-and-ebook-sales-up-300.aspx Mon, 09 May 2011 00:00:00 GMT Online integral to brand awareness according to new IAB research Research carried out by the IAB and GFK NOP has shown online advertising is key to building brand awareness. The IAB used Starbucks an ... http://www.silverbean.co.uk/blog/5-cro-hotspots-and-the-new-google-analytics.aspx Mon, 09 May 2011 00:00:00 GMT This week Simon Cahill tips 5 areas to keep an eye on when carrying out analysis for Conversion Rate Optimisation (CRO) and has a look at the new Google Analytics layout. Is change a good thing?...... ... http://www.silverbean.co.uk/blog/mobile-search-trebles-facebook-launch-send-and-google-to-launch-movie-rental-service.aspx Thu, 28 Apr 2011 00:00:00 GMT New report reveals trebling in the number of consumers using mobiles for retail searches According to the first Online Retail Monitor report from Google and The British Retail Consortium, the number ... http://www.silverbean.co.uk/blog/google-revenue-up-29-and-facebook-ad-costs-rise.aspx Thu, 21 Apr 2011 00:00:00 GMT Google first-quarter revenue up 29% to £4 billion Google enjoyed a sharp rise in first quarter earnings this year with profits up 29% compared to the same quarter in 2010. Net revenue was repor ... http://www.silverbean.co.uk/blog/new-behavioural-advertising-guidelines-google-to-produce-original-content-and-twitter-considers-facebook-style-pages.aspx Fri, 08 Apr 2011 00:00:00 GMT Ad industry moves towards self-regulation of behavioural advertising to combat new EU law Leading members of the advertising and marketing industry have clubbed together to devise a self-regulatory f ... http://www.silverbean.co.uk/blog/new-eu-law-could-hit-online-retailers-google-likes-1-and-partners-with-the-brc-for-online-retail-monitor.aspx Mon, 04 Apr 2011 00:00:00 GMT Changes to the EU’s Consumer Rights Directive could costs online retailers €10 billion a year Last week European lawmakers voted on draft amendments to the Consumer Rights Directive that, ... http://www.silverbean.co.uk/blog/our-monthly-most-read-march-2011.aspx Tue, 29 Mar 2011 00:00:00 GMT Here it is, the eagerly awaited rundown of our most read posts in March 1. Blurring the boundaries: fashion retailers, publishers and affiliates It's been climbing our chart for a while now, and fin ... http://www.silverbean.co.uk/blog/facebook-the-most-searched-for-brand-linkedin-reaches-100-million-users-and-app-store-v-appstore.aspx Fri, 25 Mar 2011 00:00:00 GMT Facebook accounts for 3.5% of all search queries According to Experian Hitwise data, Facebook is the most searched-for brand on the web. The social network boasted the biggest share of search queries ... http://www.silverbean.co.uk/blog/mobile-to-drive-affiliate-campaigns-social-networking-overtakes-entertainment-and-digitalcity-scheme-at-risk.aspx Mon, 21 Mar 2011 00:00:00 GMT 45% of marketers expect mobile to drive affiliate marketing in 2011 According to research by LinkShare, almost half of marketers believe mobile will be a major area of growth in the coming year and ... http://www.silverbean.co.uk/blog/study-shows-value-of-online-ad-spend-new-cookie-regulations-and-warner-bros-offer-movies-via-facebook.aspx Fri, 11 Mar 2011 00:00:00 GMT Online advertising budgets directly reflect the amount of visits a website receives According to analysis of price comparison websites by market researchers Nielsen, the amount of money a company spe ... http://www.silverbean.co.uk/blog/50-of-the-uk-on-facebook-google-puts-the-emphasis-on-quality-content-and-the-asa-looks-more-closely-at-social.aspx Mon, 07 Mar 2011 00:00:00 GMT 50% of the UK now use Facebook This week Facebook announced it has hit the 30 million users mark in the UK. This means the social networking site has acquired an additional four million users in Brit ... http://www.silverbean.co.uk/blog/ipad-2-speculation-1-billion-for-spotify-and-marketing-spend-to-increase.aspx Fri, 25 Feb 2011 00:00:00 GMT Apple expected to unveil iPad 2 in San Francisco next week Although Apple has not officially announced the launch of a second iPad, invitees to a launch event being held in San Francisco next week ha ... http://www.silverbean.co.uk/blog/facebook-to-do-news-and-google-goes-social.aspx Fri, 18 Feb 2011 00:00:00 GMT Facebook likely to develop news services of its own in 2011 In a recent interview with the BBC, Bret Taylor second in command at the social network, said news and media were the ‘next big tech ... http://www.silverbean.co.uk/blog/the-future-of-seo-part-3-–-cloud-computing.aspx Tue, 15 Feb 2011 00:00:00 GMT We all know that search changes daily, Google tweaks its algorithm, users search intents change, and the search engine results architecture changes. Neil M Hancock, Search Marketing Manager at Silver ... http://www.silverbean.co.uk/blog/nokia-joins-forces-with-microsoft-plus-twitter-and-myspace-for-sale.aspx Fri, 11 Feb 2011 00:00:00 GMT Twitter is ready to sell and rumoured potential buyers include Facebook and Google According to the Wall Street Journal the micro-blogging site is keen to sell in the region of up to $10 billion. The ... http://www.silverbean.co.uk/blog/facebook-deals-linkedin-doubles-net-revenue-and-advertisers-missing-out-on-mobile.aspx Tue, 08 Feb 2011 00:00:00 GMT Facebook Deals launches in the UK allowing brands to link targeted ads to local offers Launched in the US last November, Facebook Deals, the localised deal platform from the social media mega giant, ... http://www.silverbean.co.uk/blog/google-accuses-bing-of-‘copying.aspx Thu, 03 Feb 2011 00:00:00 GMT Google has accused Microsoft of copying its search results in a 007 style spy operation known as ‘Bing Sting’. Google engineers dreamt up the ‘spy-novelesque stunt’, as it was ... http://www.silverbean.co.uk/blog/online-spend-up-25-mobile-only-web-users-to-reach-1bn-by-2015-and-fashion-to-lead-the-way-in-mobile-commerce.aspx Fri, 28 Jan 2011 00:00:00 GMT UK online shopping rose by 7% in December, a 25% year-on-year increase In their latest report, IMRG Capgemini reveal online spending rose 7% in December compared with November. The average online spe ... http://www.silverbean.co.uk/blog/google-reports-huge-profits-and-makes-a-move-into-groupon-territory-plus-online-fraud-on-the-rise.aspx Fri, 21 Jan 2011 00:00:00 GMT Google reports huge profits from DoubleClick Ad Exchange After just one year of life, Google’s DoubleClick Ad Exchange service has tripled daily transaction conversion levels for web publishers ... http://www.silverbean.co.uk/blog/uk-search-market-grows-social-vs-email-and-myspace-cuts-500-jobs.aspx Mon, 17 Jan 2011 00:00:00 GMT UK search market grew by 16% in 2010 According to figures published in Econsultancy’s 2011 SEO Agencies Buyer’s Guide, the search market was worth £376 million in 2009 and £43 ... http://www.silverbean.co.uk/blog/2011-finally-the-year-for-mobile-marketing.aspx Thu, 13 Jan 2011 00:00:00 GMT For years industry experts have declared that mobile marketing will be the next big thing and that we should all watch this space..leaving many of us gasping for air after holding our breath for so lo ... http://www.silverbean.co.uk/blog/online-spend-up-13-facebook-worth-50-billion-and-spam-levels-drop.aspx Fri, 07 Jan 2011 00:00:00 GMT Online spending in the US increased by 13% over Christmas According to comScore, American consumers spent a total of £19.8 billion online in November and December. The sector with the largest g ... http://www.silverbean.co.uk/blog/80-of-16-24s-use-social-media-mark-zuckerberg-is-times-person-of-the-year-and-yahoo-announces-changes.aspx Mon, 20 Dec 2010 00:00:00 GMT 80% of Europe’s 16-24 year olds regularly use social media According to a new report by the European Commission at least four in every five 16-24 year olds regularly use social media sites. Thi ... http://www.silverbean.co.uk/blog/googles-most-searched-online-ad-spend-predictions-and-superfast-broadband-by-2015.aspx Fri, 10 Dec 2010 00:00:00 GMT Google reveals most-searched terms of 2010 In the past 12 months British Google users have been searching for the usual celebrity and news related topics, but rising fast on Google’s Zeitgeist ... http://www.silverbean.co.uk/blog/more-shoppers-plan-to-buy-online-ads-trusted-less-on-social-media-sites-and-uk-fastest-to-adopt-new-technology.aspx Tue, 07 Dec 2010 00:00:00 GMT IMRG predicts a rise of over 25% in the number of consumers shopping online this Christmas According to retail trade body IMRG and eDigitalResearch, online revenue this Christmas will reach £12 ... http://www.silverbean.co.uk/blog/myspace-mashup-european-twitter-office-and-news-site-traffic-rises.aspx Fri, 26 Nov 2010 00:00:00 GMT MySpace and Facebook ‘Mashup’ MySpace has announced a deal with Facebook that will allow its users to log in and manage their Facebook profile content using MySpace. Users will also be ... http://www.silverbean.co.uk/blog/online-christmas-spend-on-the-up-affiliate-and-mobile-the-least-understood-channels.aspx Fri, 19 Nov 2010 00:00:00 GMT Christmas online spending is expected to increase by almost 30% Online sales in the run up to Christmas are expected to hit £11.5 billion, a rise of £2.6 billion on last year. This repres ... http://www.silverbean.co.uk/blog/most-offline-ads-include-url-youtube-uploads-soar-and-google-and-facebook-clash.aspx Fri, 12 Nov 2010 00:00:00 GMT Two-thirds of print and TV ads in the UK include a web address According to research from Nominet UK despite TV advertising remaining the favoured form of advertising, the majority of TV ads include ... http://www.silverbean.co.uk/blog/microsoft-say-apps-are-the-future-google-trials-click-to-call-metrics-and-twitter-extends-advertising.aspx Fri, 05 Nov 2010 00:00:00 GMT Apps will form a key part of the web’s future according to the President of Microsoft’s Online Services Division Speaking at the Internet Advertising Bureau’s Engage conference, D ... http://www.silverbean.co.uk/blog/the-value-of-the-online-economy-a-facebook-like-and-organic-seo.aspx Fri, 29 Oct 2010 00:00:00 GMT Google claims the online economy is worth £100 billion to the UK The UK’s online industry currently makes up 7.2% of Britain’s GDP according to new research from Google and the Bost ... http://www.silverbean.co.uk/blog/internet-ad-spend-up-and-christmas-shoppers-start-early-online-(25/10/2010).aspx Mon, 25 Oct 2010 00:00:00 GMT Companies internet ad spend increased by 13.3% in third quarter According to a new report by Bellwether, after a dip in online advertising spending in the second quarter, third quarter spending is ... http://www.silverbean.co.uk/blog/your-weekly-digital-fix-(15/10/2010).aspx Fri, 15 Oct 2010 00:00:00 GMT Consumers are outpacing retailers in their demand for mobile commerce According to new research from the Internet Advertising Bureau (IAB), 51% of British mobile users - 22.95 million people ... http://www.silverbean.co.uk/blog/this-week-in-digital-(11/10/2010).aspx Mon, 11 Oct 2010 00:00:00 GMT The IAB reports a £2 billion online ad spend in the first half of 2010 According to the Internet Advertising Bureau, the online industry bounced back from recession with style in the first si ... http://www.silverbean.co.uk/blog/latest-news-(24/09/10).aspx Fri, 24 Sep 2010 00:00:00 GMT New research reveals advertisers are wasting £2.5 billion on marketing emails that are mistaken for spam Data and intelligence company Kognitio, has found that out of 2,000 surveyed adults, 52% ... http://www.silverbean.co.uk/blog/read-all-about-it-(17/09/2010).aspx Fri, 17 Sep 2010 00:00:00 GMT ‘Social’ is the new ‘search’ according to Facebook Speaking at the international Dmexco trade show in Germany, Facebook’s VP of EMEA, Joanna Shields, said that ‘sh ... http://www.silverbean.co.uk/blog/this-weeks-bite-size-news-(10/09/10).aspx Fri, 10 Sep 2010 00:00:00 GMT Google rolls out yet another new function, Google Instant Although still in the testing stages, Google account users are now able to utilise Google Instant. This updated search functionality brings u ... http://www.silverbean.co.uk/blog/your-weekly-digital-news-fix-(27/08/10).aspx Fri, 27 Aug 2010 00:00:00 GMT July witnessed the highest online sales growth since 2007 According to the IMRG Capgemini e-Retail Sales Index, shoppers spend £5 billion online in July. Not only is this the highest monthly sp ... http://www.silverbean.co.uk/blog/read-all-about-it-(20/08/2010).aspx Fri, 20 Aug 2010 00:00:00 GMT Facebook expected to earn £823 million from display advertising in 2010 According to eMarketer, the social network giant should earn £823 million globally from advertising this year. This ... http://www.silverbean.co.uk/blog/the-latest-news-from-this-week-(13/08/10).aspx Fri, 13 Aug 2010 00:00:00 GMT Increase in ‘choose your own ads’ as overall online ad spend expected to grow by $11.3 billion by 2014. In September, several large websites are implementing adverts that allow users to c ... http://www.silverbean.co.uk/blog/google-adwords-trademark-policy-change.aspx Mon, 09 Aug 2010 00:00:00 GMT Google has released details of a major change to its trademark policy in UK & Europe, which will come into play from 14th September 2010. Neil M Hancock, Search Marketing Manager at Sil ... http://www.silverbean.co.uk/blog/get-your-weekly-news-fix-here-(6/08/10).aspx Fri, 06 Aug 2010 00:00:00 GMT All of this weeks latest news delivered to you via the silver tongue... Time spent on social networking sites has increased According to a Nielsen survey, Americans now spend almost 25% of online ti ... http://www.silverbean.co.uk/blog/weekly-news-round-up-(30/07/2010).aspx Fri, 30 Jul 2010 00:00:00 GMT This weeks news dished out in byte-sized portions... A new study reveals almost 50% of SME websites have basic or no SEO. According to the State of UK Business Websites 2010 study, 47% of SMEs are f ... http://www.silverbean.co.uk/blog/this-weeks-bite-size-news-(23/07/10).aspx Fri, 23 Jul 2010 00:00:00 GMT Bringing you this weeks most important digital happenings is our bite-size weekly news roundup... Google granted new search patent for monitoring cursor movements on screen Without clicking on anyth ... http://www.silverbean.co.uk/blog/read-all-about-it-weekly-news-(16/07/10).aspx Fri, 16 Jul 2010 00:00:00 GMT Facebook Credits will be launched in September and integrated into Facebook Connect Facebook plans to launch Facebook Credits its virtual currency in September in the hopes that it will rival market ... http://www.silverbean.co.uk/blog/get-your-weekly-news-fix-here-(12/07/10).aspx Mon, 12 Jul 2010 00:00:00 GMT Yahoo! plans news service based on searches and trending topics Yahoo! plans to launch a new type of news service based on search queries and Twitter’s trending topics. The service, to be call ... http://www.silverbean.co.uk/blog/hear-all-about-it-weekly-news-round-up-(06/07/10).aspx Tue, 06 Jul 2010 00:00:00 GMT Here's some exciting news for the world of online marketing, each week we provide a weekly-round up for your delectation and information... Online Advertising to Grow by 7% in 2010- Outstripping both ... http://www.silverbean.co.uk/blog/weekly-news-round-up.aspx Fri, 25 Jun 2010 00:00:00 GMT Giving you a taste of this weeks biggest stories in digital. Studies reveal that social media is being underused and Twitter's promoted trending topic is finally here. The underused benefits of socia ... http://www.silverbean.co.uk/blog/twitter-announces-advertising-model.aspx Wed, 14 Apr 2010 00:00:00 GMT Earlier this week, Twitter officially declared the launch of a long awaited business model after several years of conjecture and uncertainty. So... what's it all about? As many expected, Twitter anno ...